2021 Safety Message Contest Winners Announced Featured

Tom Cochrane song and missed exits are top vote-getters

Big Idea

  • ADOT held a Safety Message Contest
  • More than 6000 voted
  • The top two safety messages will be displayed on overhead message boards on July 29, 30
  •


New messages on Highway Safety Board

PHOENIX – A play on words from a Tom Cochrane song and a safety message written by a Phoenix area law enforcement officer are the winners in the 2021 ADOT Safety Message Contest.  

More than 6,000 people voted for the safety message they wanted to see on the overhead message boards. The top two safety messages will be displayed on overhead message boards July 29-30.




"It's encouraging to know that thousands of people also care about safety and voted to see these messages on signs across the state," said ADOT Director John Halikowski. "With states across the country posting safety messages, it only gets more difficult to create a one-of-a-kind message. This year’s messages are unique and sure to make an impact on drivers."

A Phoenix area law enforcement officer submitted the “Miss your exit” message. The “Life is a highway” message was sent in without the author’s name or contact information, but a note was included saying it was derived from Tom Cochrane’s 1991 song, “Life is a Highway.” While both entrants remain anonymous, their words will still be spotlighted on overhead message boards. 

The Safety Message Contest launched five years ago and has received more than 18,000 entries. The contest is one way ADOT works to improve driver behavior by promoting safety through the use of creative messaging. More than 90% of vehicle crashes are caused by driver decisions, according to the National Highway Traffic Safety Administration. 

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Last modified on Thursday, 29 July 2021 09:22
Published in Arizona News
Lynne LaMaster

Lynne LaMaster is the Editor and Publisher of CopperState News. In her past life, she was the founder of a successful local news media publication in the Prescott area. She started CopperState News with the idea that local news deserves a statewide platform.

Besides prowling around for community news - especially good news! - Lynne and her husband Lewis enjoy their eight children and six grandchildren (although more are always welcome!). Lynne is connected non-stop to her camera and loves creating unique gifts with her Cricut!

One of her favorite sayings is, "It's not about me!"


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